Think of your wallet as a voting booth. Every time you spend money, you are voting for the kind of economy you want to see.
When you buy imported footwear, that money leaves Kenya permanently. When you buy local, the shilling stays in the local economy.
The money circulates within our borders, strengthening our communities and keeping our economy vibrant.
We don’t need to wait for grand government policies to change our country. We have the power and ability to create jobs and build wealth.
We’re not saying you need to throw away all your imported shoes today. But next time you need a new pair of boots for the weekend, smart shoes for work, or everyday casual flats, we challenge you to look local first. Let’s stop exporting our wealth and importing things we can make ourselves.
Over to you! Are you ready to make the switch? What is your favourite homegrown Kenyan shoe brand that we all need to know about? Drop their name in the comments below.
